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The high-stakes Municipal Corporation of Delhi (MCD) elections on December 4th pose tough challenges. The main issue is the low voter enthusiasm observed traditionally in civic polls. To combat indifference and maximise turnout, the State Election Commission has devised an out-of-the-box strategic collaboration with trader associations and malls.
https://www.jaagrukbharat.com/MCD-Unique-Marketing-Schemes-to-Boost-Voting-NDU1
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